1440 Gratiot Ave
Detroit, MI 48207
(313) 404-2053

Hey friends! We're doing something kind of new.  Welcome!

Well Done Goods by Cyberoptix is a brand-new men's & women's accessories shop that serves as Cyberoptix's flagship retail store. WDG launched its own in-house brand of handmade home-goods, pillows, vintage and scientific curiosities, barware, ceramics, terrariums, raw stone jewelry and gifts from other esteemed designers around the world.


well done goods by cyberoptix in detroit's eastern market

Widely known for their offbeat neckties and scarves that have graced the necks of celebrities on the red carpet, are collected by Apollo and Shuttle Program astronauts, and are sought after by science and art museum gift shops around the world, Well Done Goods by Cyberoptix Founder Bethany Shorb emphasizes that "Our store is not about 'just ties' anymore!" 

Why stray from that winning combination?

Not just ties! While Cyberoptix is celebrating 10 years of bringing unique neckwear to Detroit and beyond, Well Done Goods by Cyberoptix showcases a full range of ties, scarves, bow ties and pocket squares inside the new shop alongside their whole new line of graphic-forward accessories including aprons, pillows, tea towels, napkins and poster-size art prints. "Our customers have asked and asked for us to put our designs on other things, what better place to launch that venture than right here in our hometown?" says Shorb.


See what others have to say about this nifty new spot!

MetroTimes cover story well done goods cyberoptix bethany shorb

Metro Times Cover Story: Bethany Shorb's Miracle of Gratiot Avenue, Plus Dozens of Killer Ideas in Our 2016 Holiday Gift Guide

Curbed Detroit | Corp! Magazine | Crain's Detroit Business |  Model D | MetroTimes | WIRED Magazine |

Made in Detroit, by Detroiters...but with new friends too!

Fiercely loyal to their home in Eastern Market for over a decade, Cyberoptix still prints all accessories to order in their 4000 square foot manufacturing facility located directly upstairs from the new shop. In addition to their hand screen-printed wares all made in house, WDG has curated in other product lines to compliment their gift-ready offerings. WDG is proud to include 3-D printed jewelry from Boston's tech-savvy Nervous System, vegan felt bags from Los Angeles' Mad Rabbit Kicking Tiger, hand-poured paraffin-free candles from Michigan favorite JKM Soy Candles, who features irresistible scents like "Eastern Market Flower Day" and "It's So Cold in the D," and sustainable tables from Union Town Woodshop, handmade in Detroit by two firefighters working for over twenty years with redwood, oak and walnut slabs exclusively sourced from felled trees.

So what the heck is it, anyway?

What's the overall theme of this new gift shop? Well Done Goods Founder Shorb notes, "What happens when aliens crash-land in Detroit with a flying-saucer-load of design favorites from the MoMA Store, a local screenprinting shop and the contents of a natural history museum's basement?" An emphasis on well-designed products, hyper-unique finds and most importantly affordable gifting options will be the overall direction for this new project, with Shorb adding "no pretense and tons and tons of fun!"

Well Done Goods is open Tuesday - Friday 11-7; Saturday 10-5; and Sunday 11-5. Closed Monday. With a 10-foot reclaimed hospital emergency room sign as a focal point of their shop decor, WDG is "here to cure all your fashion and gifting emergencies."

For more information, contact Retail Store Manager, Amber at 313-404-2053 or shop@welldonegoods.com.

cyberoptix flagship store, detroit